Colour palette

This is an initial presentation of colour options to show direction and intention; this palette will be further refined as the project progresses.

Sand
Shell
Oyster
Cloud
Stone
Sea

Warm and Feminine

Muted tones always bring calm to a page, and are becoming more widely used in web design. These colours are both gentle and warm, while not being stereotypically feminine.


Calming and Professional

Blue is traditionally used in health care, institutions and business design and is associated with stability, security, knowledge. The blues (Cloud, Sea, Stone) use this reference but lower the saturation for a more natural, relaxed and calm feeling.